The Update Is Long Past Due: Why You Should Update Your Website

digital marketingThat’s right: the update is long past due. If you have a website that looks like it was made in the 90s, it’s time to join the 21st century and boost your e-commerce web development with a new website design.

Here are the top reasons you should upgrade your website with a web design agency today.

It’s a type of marketing

Did you know that upgrading your website is actually a form of digital marketing? Your business has around 10 seconds to appeal to a consumer before they visit another site. If you don’t express the primary features of your website in this time frame, you could be missing out on valuable business opportunities. A good website should reflect your brand and attract the right clients.

By upgrading your website, you can improve your Shopify e-commerce development and utilize important factors of search engine optimization, or SEO. This will enable shoppers to find your website more easily online and get you higher ratings on search engines. Contact Bluesoft Design today for more information on digital marketing.

You need to be mobile-friendly

It seems that everyone is glued to their phone nowadays, and your consumers are no exception. As more and more people utilize their phones to find some of the best deals around, your website needs to be mobile friendly, or your customer simply won’t stick around. A qualified digital website design company will enable your customer to use your website and make purchases across multiple platforms. E-commerce websites simply aren’t restricted to computers like they used to be.

You need to boost your speed

People want to shop fast and compare products and services at break-neck speeds. If your website still loads slowly due to outdated technology, you need to contact a web design company sooner than later. You should aim for your website to load in under five seconds. By tracking down pesky files that are slowing down your website and streamlining your services, your clients will be more likely to stick around.

Your bouncing clients

No consumer wants to deal with a website that logs them off or redirects them to another page. If you have a lot of clients and customers visiting your site, it might cause them to bounce if your website isn’t up to par.

You need to improve security

This is especially important if your website allows consumers to buy products. This sensitive information will be targeted for hacking or malware if a threat gets their hands on it. To protect your assets and ensure your information is being protected, relying on a website design company to offer protective services is a must. Any computer, new or old, can be hacked. Make sure it isn’t yours.

If you want to upgrade your website today, you need to choose a company you can trust. At Bluesoft Design, we’ll be able to improve your digital marketing and ensure your consumers are receiving the best online experience. Visit our site at bluesoftdesign.com today.